R&d and innovation

The company adheres to research and development and innovation, has set up an enterprise technology center, and invests a lot of money for new product development and technological innovation every year, and launches new varieties and new flavors every year.

Brand cooperation

The company has always been based on its own brand, and in recent years, it has launched a broader cooperation, cooperating with Hanlei brand "Lei Zang" sauce wine ice cream series, cooperating with Malaysia cousin Mushan King durian ice cream series, cooperating with Nanjing Zhongshan scenic area, Fuzi Temple scenic spot, Bailu Zhou Academy and other scenic spots of cultural and creative ice cream, which has been well received in unique channel sales.

Social responsibility and public welfare activities

The company actively performs social responsibilities and participates in various public welfare activities. The company has also donated many times to provide assistance and support to the people in the disaster area.

Future outlook

In the future, the company will continue to uphold the integrity of management, thinking innovation, constantly improve service, reflect the value of the team, realize the social mission of the business philosophy, continue to enhance the core competitiveness of the enterprise, to provide consumers with more healthy and delicious food. At the same time, the company will also increase research and development investment and personnel training efforts to promote industrial upgrading and sustainable development.